Family Dining
Builds Up Steam
The restaurant industry is benefiting from a long-term
trend toward eating out. In fact, the National Restaurant Association
estimates that by 2010, total sales in the restaurant industry will
exceed $577 billion!1 As a family-oriented restaurant, Choo Choo
Johnny’s occupies an enviable niche in this thriving scene.
Recent surveys show that families are dining out with growing frequency2
— not surprising when you consider the rise of dual-income
and single-parent families, coupled with the convenience of dining
out.3 A whopping 80% of families eat out more than once a month,
with nearly one third doing so at least once a week.4 Parents want
to spend time with their kids, and at a family restaurant they can
relax and kids can be kids.5 Children also love to be entertained,
and they are controlling an increasingly big part of the dining-out
dollar.6 At Choo Choo Johnny’s the welcoming, family-oriented
atmosphere and ready entertainment make it a “win-win”
choice for today’s busy families. |